Smart ring maker OURA announced that it’s entered into an agreement to acquire Sparta Science, an enterprise software company that transforms health and performance data into actionable intelligence. This marks OURA’s third acquisition in two years, following Proxy, a digital identity signal platform, in May 2023 and Veri, a metabolic health company, in September 2024.
OURA will leverage Sparta Science’s Trinsic data platform, which streamlines the process of collecting, analyzing, and delivering human health and performance information at scale to improve and expand the Oura Teams B2B offering. The result will be an enhanced Oura Teams platform to serve OURA’s growing base of enterprise, healthcare, and government customers, helping them empower their employees and service members to deliver improved organizational readiness and resilience, the company said in a press release.
“Our enterprise offering supports organizations of all kinds to solve complex health and human performance challenges at scale, such as optimizing sailors’ schedules1 for maximum rest and recovery and early detection of illness2,” said Dorothy Kilroy, OURA chief commercial officer. “Through our work over the years with partners like the Department of Defense, we’ve proved that Oura Ring is uniquely positioned to support population health remotely and at scale. The addition of Sparta Science and its Trinsic data platform will help us meet the specific needs of our partners.”
Since its inception over 10 years ago, OURA has had an ambition of improving population health by making a significant impact on the health outcomes of individuals and addressing the various factors that influence their well-being. To understand population health and enable organizations to support their people effectively, it is crucial to merge diverse data sets—securely and anonymously—to gain comprehensive insights into health trends and disparities.
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OURA’s enterprise data management platform, Oura Teams, allows account administrators to invite their organization to opt-in to share data, manage users, review group insights and trends, and visualize or export data. The addition of Trinsic will enable Oura Teams to:
• Combine insights from Oura Ring with multiple third-party data sources in a flexible, scalable platform.
• Enable customizable solutions to either integrate with a customer’s existing systems (such as athlete management systems (AMS), electronic medical records (EMR), and research and operational data platforms) or create customized dashboards and workflows directly.
• Provide insights to optimize scheduling, resource allocation, return-to-duty processes, and fitness and safety measures.
• Continue supporting HIPAA compliance and adherence to government and enterprise information security frameworks.
In addition to adapting the Trinsic data platform to create a new Oura Teams offering, several members of the Sparta Science team will join OURA, adding technical talent across engineering, data science, solutions architecture, and product development.
"Trinsic is a powerful data platform that can address many of the advanced needs of OURA’s customers,” said Greg Olsen, Sparta Software's chief technology officer. “By joining forces, we can create a more comprehensive and scalable solution. Our technology will enable Oura Teams to incorporate a wider range of data sources, perform more precise individual and population-level analyses, and ultimately better serve unique customer requirements."
The acquisition of Sparta Science is part of a significant year of growth milestones for OURA; most recently, in October 2024, OURA introduced its fourth-generation hardware product, Oura Ring 4. The company is nearly two years ahead of its profitability targets, surpassed 2.5 million rings sold in June 2024, and has more than doubled its member base over the past year.
Trinsic will continue to ingest and support force plate data from Sparta Science’s legacy force plates and those made by third parties, and OURA will continue to support Sparta Science’s legacy force plate business until the end of the calendar year. OURA will cease production and distribution of force plates at the end of 2024. Existing Sparta Science customers will be supported individually and on a contract basis. The transaction is subject to customary closing conditions.