On Tuesday, Apple announced that its new Apple Watch Series 7 will be available this Fall for a starting price of $399.
The Apple Watch Series 7 features a reengineered Always-On Retina display with significantly more screen area and thinner borders, making it the largest and most advanced display ever. The narrower borders allow the display to maximize screen area, while minimally changing the dimensions of the watch itself.
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“Apple Watch Series 7 delivers significant improvements — from our largest and most advanced display, to enhanced durability and faster charging — making the world’s best smartwatch better than ever before,” said Jeff Williams, Apple’s chief operating officer. “Powered by watchOS 8, Apple Watch brings useful new capabilities to help customers stay connected, track activity and workouts, and better understand their overall health and wellness.”
Apple claims that its Apple Watch Series 7 is the most durable Apple Watch ever, with a stronger, more crack-resistant front crystal. It is the first Apple Watch to have an IP6X certification for resistance to dust, and maintains a WR50 water resistance rating.
The stunning display of Apple Watch Series 7 offers nearly 20 percent more screen area and thinner borders at just 1.7 mm — 40 percent smaller than those on Apple Watch Series 6. Through an innovative design that maximizes the screen area while minimally changing the dimensions of the overall case size, Apple Watch Series 7 is available in 41mm and 45mm sizes, Apple said in a press release.
Apple Watch Series 7 features a redesigned front crystal with a stronger and more robust geometry that is over 50 percent thicker than that of Apple Watch Series 6, making it more crack-resistant without compromising optical clarity.
Apple Watch Series 7 provides all-day 18-hour battery life on a single charge, and 33 percent faster charging compared with Apple Watch Series 6, through a new charging architecture and Magnetic Fast Charger USB-C Cable.
watchOS 8 debuts additional watch faces designed especially for the larger display on Apple Watch Series 7. The new Contour face takes the dial right to the edge of the display and fluidly animates throughout the day, emphasizing the current hour.
The new Mindfulness app, sleep respiratory rate tracking, and Tai Chi and Pilates workout types can help improve overall wellness.
watchOS 8 also brings new features to anyone who rides a bike. Apple Watch uses advanced algorithms to analyze GPS, heart rate, accelerometer, and gyroscope data to detect when users begin a ride and prompts them to start an Outdoor Cycle workout if one was not initiated.
New voice feedback through the built-in speaker of the Apple Watch, or through AirPods or other Bluetooth headphones, will also automatically announce workout milestones and Activity ring status, helping users stay focused during activities like running or HIIT.
With watchOS 8, fall detection algorithms are updated and optimized for detecting falls during workouts — including cycling — and have been tuned to recognize the unique motion and impact of falls from a bike and other workout types.
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New Wallet and Home app functionality provide more convenient access to the car and places users live, work, and visit. Enhancements to Messages and the Photos app make staying connected to loved ones even easier.
In line with Apple’s commitment to the environment, Apple Watch Series 7 has more recycled content than any other Apple Watch, featuring 100 percent recycled rare earth elements in all magnets. Apple Watch Series 7 is also made without harmful chemicals like mercury, PVC, beryllium, and BFRs.
