Samsung has unveiled its first extended reality (XR) headset, “Project Moohan,” during the Galaxy Unpacked 2025 event on January 22 in San Jose, California.

The XR market, which had a slump last year because of Apple's Vision Pro's poor performance, is reaching a turning point with this announcement. There was a need for innovation in the industry because of the Vision Pro's shortcomings, which included uncomfortable wearability and a lack of available content.

Samsung is entering the XR market with the "Project Moohan" headset, which will be the first to use the Android XR platform. The gadget, which was created in partnership with Google and Qualcomm, integrates state-of-the-art technologies from the three tech behemoths.

XR technology has advanced with Project Moohan. Android XR, a platform created especially for XR devices by Samsung, Google, and Qualcomm, is featured in this headset for the first time. The goal of this partnership is to resolve previous problems with XR devices, namely wearability and content restrictions. Project Moohan will also use Google's Gemini generative AI service, which is anticipated to improve user experience by providing more dynamic and tailored interactions.

Google's "Find My Device" service is one of the new capabilities available on the headset that will assist customers in finding their XR headset in the event that it is lost. Google will also launch "Home Space" and "Full Space," two new app modes for the smartphone. While the Full Space option gives one program full-screen access, allowing users to concentrate on a single job at a time, the Home Space mode allows users to multitask by running applications side by side.

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Companies like TCL and Xreal displayed their smart glasses solutions at CES 2025, demonstrating the growing interest in XR technology. This demonstrates how the XR market is becoming more innovative and competitive. Later this year, Meta, which has previously collaborated with Ray-Ban on smart glasses, is anticipated to launch a new product featuring a display.

Cutting-edge technologies will be used by Samsung's Project Moohan headsets, which will provide a thorough, immersive experience at a competitive price. Samsung is working with Google and Qualcomm to provide a more accessible and reasonably priced substitute for Apple's XR gadgets, emphasizing wearability, simplicity, and high-quality content. Samsung's product might revolutionize the XR market as it develops, putting the business in a position to profit from the rising demand for next-generation smart glasses and headsets.